How a GoodStart Could Boost Biologics Staying Power

April 9, 2025

FirstWord HealthTech caught up with Katie Warmuth, Director of Specialty Pharmacy at Gentry Health Services, and Jennifer Butler, Chief Commercial Officer at Pleio. The conversation focused on the GoodStart program and how seamlessly it integrated into Gentry’s existing specialty pharmacy operations. Warmuth and Butler broke down the program’s true impact on medication adherence and patient support. They also shared how pharma partners can play a more active role in scaling emotionally intelligent adherence programs.