April 9, 2025
FirstWord HealthTech caught up with Katie Warmuth, Director of Specialty Pharmacy at Gentry Health Services, and Jennifer Butler, Chief Commercial Officer at Pleio. The conversation focused on the GoodStart program and how seamlessly it integrated into Gentry’s existing specialty pharmacy operations. Warmuth and Butler broke down the program’s true impact on medication adherence and patient support. They also shared how pharma partners can play a more active role in scaling emotionally intelligent adherence programs.
April 9, 2025
“We are excited with the impact this peer-to-patient emotional support program has had on our patients as well as our staff, who now have more time to spend with these patients to make sure all needs, goals of therapy, and expectations of treatment are being met.”– Katie Warmuth, PharmD, CSP, Director of Specialty Pharmacy at Gentry
March 31, 2025
Jen Butler, Chief Commercial Officer at Pleio, discusses the importance of balancing technology and personalization in patient support.



